VERTICAL
Deep, not wide. Each product digs vertically into one everyday problem until it is truly solved.
ABOUT VAISOFT
Software that asks
less of people.
vaisoft (바이소프트) is an AI product company founded in December 2025 in Yongin, Korea. Our name stands for Vertical AI Software: we dig deep into everyday problems, one at a time, so people can work more efficiently and keep more time for themselves.
01 / OUR NAMEWhat vaisoft means
Vertical AI Software.
Many everyday problems still waste our time. We want people to work more efficiently and have time of their own, and in that time, to dream and to discover what they love.
ARTIFICIAL INTELLIGENCE
AI has already arrived for some people, and not yet for others. We bring it to the people and everyday moments it hasn’t reached.
SOFTWARE · SOFT HEARTS
Software, and the soft hearts of the people who use it. We build for those hearts, giving people time to dream and find what they love.
02 / OUR POINT OF VIEWWhy we build
We believe good software
asks less effort
of people.
Wrestling with complicated settings, repeating the same task, getting lost among countless options. We start from those familiar frustrations.
As AI can do more, people should have to do less. We design experiences that make things easier, help people discover what is truly theirs, and open up new kinds of enjoyment.
03 / HOW WE BUILDOur principles
Not what’s new in the technology,
but the difference it makes.
We look for the friction first.
We look for the moments people actually get stuck, not a list of features. We decide whose effort we’re reducing before anything else.
We design all the way to simple.
Complex work happens inside the software. The screen keeps only what you need to decide the next step.
We build small, and learn.
We build things people can actually use, and learn from real use. We trust a working experience over a convincing explanation.
LET’S TALKContact
“I wish this existed.”
Let’s start there.
Product questions, early access, partnerships, or a moment when software got in your way. We read every message.
Send a message